Website management and online marketing training for website owners.
Every business needs a high quality “Online Marketing Platform” because in this web 2.0 world of ours a simple website is simply not enough!
We build websites around the WordPress content management system (CMS) because we believe it is the best CMS in the world. Under license we further develop the WordPress code to improve Search Engine Optimisation and the website visitor experience.
Why do website owners need training?
Old style static, brochure type websites are no viable in this web2.0 world, so businesses now need a web2.0 website or “online marketing platform” if they are to compete now and in the future, because:
- The internet and user technology has changed
- The way the search engines work has changed
- The way consumers use the internet has changed
The reason you own a website is to engage with clients and prospects with a view to winning more new business, to increase profitable revenue.
The internet and associated technologies has changed so dramatically in the last few years there are a whole new set of skills a website owner must have in order to manage a website which will perform well and do what you want it to do.
Also, small businesses simply cannot afford to pay webmasters a fee every time they need a simple update or new content adding to their website, so website owners need to learn crucial new skills that will allow them to manage their own website. We teach website owners these skills:
- Dashboard, admin control
- Website content management
- Website content copy writing
- How search engines work
- Search Engine Optimisation
- SEO Copy writing
- Website performance KPI’s
- Blogging for business
- Content Aggregation and Syndication
- Essential social media integration techniques
- Plus more essential online know-how
Who will benefit from our website owner training
- Any small to medium sized business who wants to manage their own website
- Any large business or corporation who wants to bring online management in-house
- Any website owner who owns a CMS website will benefit exponentially from this course
How will delegates benefit from website owner training course?
The website owner training course is the most advanced of its kind in the world. Delegates will leave the course with the knowledge and ability to improve and optimise their websites and develop a world class online marketing strategy.
How much does the website owner training course cost?
We have 3 plans including courses held in Glasgow, Newcastle, Birmingham, London, Canterbury and Bristol. Courses begain at 8AM and conclude at 6PM. Lunch and refreshments are provided.
- Courses in the above locations £750.00 +VAT per delegate
- Course with a new website included in the package £1,650.00 + VAT
- Bespoke In-House training by quotation following a detailed consultation
Delegates will need a good quality laptop computer. Although WiFi is provided delegates are advised to bring a WiFi dongle in-case the conference centre Wifi is interrupted.
